Monday, October 17, 2011


Today I start my new job at Ant's Eye View as a Director of Social Business Strategy.  In many ways, I have been building my way up to this since I started at in the late 1990s.  Back then we called this space an "online community."  Tools of the trade consisted mostly of message boards and chat rooms.  Now we have Facebook, Twitter, mobile and countless other platforms and tools at our fingertips.  The tech may have changed over the years, but the need for businesses to adapt to the changing social landscape remains incredibly important.  Having worked on the product and community development side of things for various companies over the years, I believe the need for a holistic Social approach for all organizations, regardless of where they are on their journey, is even more important now.  That is why I am humbled and excited to be joining such an amazing team at Ant's Eye View.  Not only are all of the Ant's incredible in their own right, but I feel incredibly at home the nature of the work.

I look forward to working with my new colleagues, and wonderful clients in the years ahead!

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