Wednesday, November 16, 2005

Implementation matters

OhmyNews has an article on "How Trumped Friendster" (via Influx Insights), underscoring the importance of implementation. In the case of MySpace and Friendster, here you had two services that were essentially the same. How each of them chose to implement their offerings varried, and ultimately determined their fates. It's interesting to think that in spite of the potential of Friendster, it basically came down to marketing, tapping into the most influential users, and nurturing that community. There, MySpace succeeded where Friendster failed.

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